Hardeep Kaur is a London based writer, designer, and creative director. Founder of design studio, PER/se London, she spends time contemplating ways to cook the perfect madeleine, uncovering means to access the fundamental nature of reality, and making products that help people live lives with meaning, should they possess just such a desire.
She has worked as an investor, strategic advisor and brand story-teller. Her love of big ideas comes from a grounding in English Language and Literature, and a Masters in Shakespeare in History.
When not thinking, writing, and designing, she enjoys travelling on foot, reading profusely, and being in quiet.