What I do in my current role
As part of the Brand & Franchise team working on the Wizarding World, I represent our client in the development of brand management, marketing strategy, materials and activations in partnership with key franchise partners. Working across a variety of categories from publishing and consumer products to themed entertainment and retail, I ensure brand and product marketing reflects our client’s vision, the franchise brand values, and is in line with the strategic franchise plan.
What fictional character do you identify most with and why?
“Sebastian the crab from The Little Mermaid. He is loyal, kind and willing to stand by his friends through the most unusual and challenging circumstances. He provides empathetic support as well as distracting humor and catchy theme tunes.”
What would your memoir be called?
Excellent work Rosie! Confessions of a recovering perfectionist
A fact about me that surprises people
I am in Love Actually.